Jan 27, 2021

Some things in life we just can’t change. But thanks to noninvasive body-contouring procedures, treating areas with stubborn fat and cellulite is no longer one of them! In today’s esthetic marketplace, the devices and technology available for this sector of the industry are immense, including everything from...

Jan 20, 2021

Have you ever thought about the real difference between a Licensed Esthetician and a Medical Esthetician? What makes one more desirable than the other? Is it more money? More capabilities? More “street cred”? In this episode, we explore the difference between the two titles to get to the bottom of what each are...

Jan 13, 2021

“Recent studies show” is a phrase we see often. It could be said in reference to ingredient or product efficacy, to human behaviors, or even to environmental factors. The phrase is usually taken at face value and typically, no further explanation is asked of it. But what happens when you dive a little deeper into...

Jan 6, 2021

You’ve got the perfect idea for your esthetics business and now you must build the brand. Where do you start? Marketing on social media? Posting flyers on bulletin boards in coffee shops? In this episode of ASCP Esty Talk, Beauty Business Coach Crystal Ochemba-Powell takes the guesswork out of how to successfully...